项目名称 Project Name：艺穗共融 ART WITH YOU
创意总监 Creation Director：朱德才 Eriz Zhu
设计师 Designer：吴志豪 Lucas Wu
文案 Copywriter：潘欣 Pency Pan
At the beginning of 2020, the outbreak of COVID-19 has affected the lives of citizens across the country and affected the hearts of people all over the world. At this difficult time, each of us has the same love to the world, no matter the medical workers who are struggling on the front line, or the public who is concerned about the pandemic.
Problem Statement and Project Solution
因此，我们延续#艺穗共融 ART WITH YOU#的活动，希望将祝福与陪伴传递给更多的人们，也以此回应不断给予我们支持与鼓励的艺穗艺术家和朋友们。因病毒还未散去，我们仍需保持适当的社交距离。但艺术是打破时空界限的桥梁，将你我他连结在一起。
ART WITH YOU，愿艺术给你力量；ART WITH YOU，愿艺术陪你左右；ART WITH YOU，愿疫情早日结束，让一切回归正常。
This year, the exhibition has the outstanding creativity of visual artists, the dialogue between dancers and the environment as well as the study of social scholars on the public behavior in public areas. Through artistic events, the will of the public can be presented, providing a diverse channel and possibility for community governance. We hope that OCT-LOFT Public Art Exhibition is not only a static visual presentation, but also an open form in space, which is integrated with the environment, affecting the mental state of the public and catalyzing the creative vitality of the city.it has a strong relevance to our subject.
创作过程 & 结果呈现
Creation Process & Result
我们将ART WITH YOU设计成不同的字体，代表不同的国家文化，以此连接各个不同国家。并将每个字母以独立的形式展现，红底白字，简单却直接地表达出ART WITH YOU所包含的力量与热情。
We designed ART WITH YOU into different fonts, representing different cultures, so as to connect different countries. And each letter is displayed in an independent form, with white color and red background, simply but directly expressing the power and passion that ART WITH YOU contains.
Through photography, the picture that all the members are holding the sign with their hands is recorded. Finally, we edit and design it into a poster, thus conveying the emotional communication between people, breaking boundaries and connecting everyone together.
如何理解项目与“人文湾区 ∙ 温暖的设计”这一主题的关联性？
How does the project reflect the exhibition theme "Cultural Bay Area • Humanistic Design"?
As an important bridge connecting the world, the Greater Bay Area pays attention to cultural development and encourages cultural exchanges with other countries. Launched during the outbreak of the epidemic, this project has brought the blessings and encouragement of foreign artists to the Chinese people, and also conveyed our support and company back to them. Through video, photography and poster, warmth has been spread to different areas and countries.