禁止砍伐,保护动物
-

项目名称 Project Name:禁止砍伐,保护动物  Stop Logging and Protect Animals

客户 Client:第12届日本富山国际海报三年展  The 12th International Poster Triennial in Toyama

创作年份 Year:2018

作品尺寸 Size:70x100cm

创意总监 Creative Director:赵超 Zhao Chao

文案 Copywriter:赵超 Zhao Chao

 

 

项目创作背景

Project Background

 

偶然间看到一片被砍伐过的树桩触目惊心,人类为了牟取自身利益而对大自然树木进行大量的乱砍乱伐,对森林里生存的各种动物造成了伤害,摧毁了它们赖以生存的家园。用树桩木纹形成各种动物并结合书写的英文大标题来直观表达,时刻提醒人们禁止砍伐,保护动物,保护家园。

 

It is shocking to accidently see the cutted tree stumps. For the sake of own interests, human being's mass felling of trees has caused harm to all kinds of animals in the forest and destroyed their homes. The wood grain was shaped into all kinds of animals, combing with the English title. It directly reminds people to stop logging and protect animals and their homes.

 

 

如何理解项目与“人文湾区 ∙ 温暖的设计”这一主题的关联性?

 How does the project reflect the exhibition theme "Cultural Bay Area • Humanistic Design"?

 

从现实出发,真正能够做一些有关民生的各类设计,使市民切实感觉到设计的价值力量。

 

Based on the reality, we can really do some design related to people's livelihood, so that the citizens can truly feel the value of design.