青绿山水海报设计
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项目名称 Project Name:青绿山水海报设计 Green Landscape Poster Design

客户 Client:哈萨克斯坦世博会 World Expo Kazakhstan

创作年份 Year:2019

作品尺寸 Size:70*100cm 

设计总监 Design Director:孟申晖 Meng Shenhui

外观设计 Appearance Design:孟申晖 Meng Shenhui

结构设计 Mechanical Design:孟申晖 Meng Shenhui  李丽雯 Li Liwen

 

 

项目创作背景

Project Background

 

地球,正慢慢被人类破坏,家园,正慢慢被垃圾侵蚀,保护环境已经变得刻不容缓。

Earth, is being slowly destroyed by human, home, is being slowly eroded by garbage,It has become urgent to protect the environment

 

 

项目问题与解决方式

Problem Statement and Project Solution

 

曾经壮美的山水风景现如今只能建立废纸形成的褶皱之上,如果不爱惜我们身边的环境,遍地的垃圾将会成为身边的山水风景。

 

What was once a magnificent landscape can now only be built on folds of waste paper, If we do not cherish the environment around us, the garbage around us will become the landscape scenery.

 

 

创作过程 & 结果呈现

Creation Process & Result

 

将中式山水的中国文人画与环保主题相结合,创作出全新的海报视觉形象。

呼吁保护环境,珍惜资源。

 

Combine Chinese literati paintings of Chinese landscape with environmental protection theme to create a brand new visual image of posters.

Appeal to protect the environment and cherish resources.

 

 

如何理解项目与“人文湾区 ∙ 温暖的设计”这一主题的关联性?

How does the project reflect the exhibition theme "Cultural Bay Area • Humanistic Design"?

 

结合环境保护的特点及定位,创造出独具特色的海报视觉语言,将人文精神注入设计内涵,让受众感受视觉的温暖与海报的力量。

 

The project combines the characteristics and positioning of environment protection to create unique creative poster language, infuse humanistic spirit into the design connotation, and let the audience feel the warmth of visual and the power of poster.