项目名称 Project Name:万里江山图 Ten Thousand Li of Rivers and Mountains
客户 Client:路遥文化传播 Luyao Culture media
创作年份 Year:2019
作品尺寸 Size:每张610x610mm(高)(系列总长5000mm) 8幅 Each 610x610 mm (height) (series length 5000mm) 8 pieces
创意总监 Creative Director:许礼贤 Xu Lixian
艺术指导 Art Director:许礼贤 Xu Lixian
设计师 Designer:吴杰勇 Wu Jieyong
摄影 Photographer:黄映华 Huang Yinghua
项目创作背景
Project Background
设计取自南宋赵黻《江山万里图》和北宋王希孟《千里江山图》的意象,以实验性文字为形态,创新传统文化为核心,构建草木山水的景象。作品以长卷形式,文字图形穿插有致,相互映衬,烟波浩渺的草木隐现、层峦起伏的群山构成了万里江山的壮观景致。第二层发光层次表达当代都市万里景象,与第一层草木山水景象形成传统与当代的对话。文字穿梭于草木、山水、都市、天地之间,与自然相交融,探索文字生长的可能性。
The design is formed with experimental characters, embedded by Chinese traditional cultures to construct a scene of vegetation, rivers and mountains. The work is expressed in a scroll form. With characters and patterns crisscrossing and suiting each other, creating a spectacular image of a faint glimps of vegetation along with the magnificent rolling mountains. Characters are shuttling along grass, trees, rivers, mountains, heaven and earth, exploring the possibilities of “growing characters”.