智造社
-

项目名称 Project Name:智造社 Smart Manufacturing Community

客户 Client:智造社 Smart Manufacturing Community

创作年份 Year:2020

创意总监 Creative Director:冯志锋 Franci Feng

艺术指导 Art Director:冯志锋 Franci Feng

设计师 Designer:黄思颖 Huang Siying

插图 Illustration:黄思颖 Huang Siying

 

 

项目创作背景

Project Background

 

智造社创建于2016年,依托于深圳卓越的智造环境和资源,为城市提供优质、高效、智能的产品与建造。我们致力于通过新材料研发及智能化系统的整合打造,为当代商业和生活空间树立新样板。

 

Relied on the smart manufacturing environment and resources, Smart Manufacturing Community was founded in 2016 with an aim to provide with high-quality, efficient and smart products and construction. We are committed to establishing a new model for contemporary business and living spaces through new materials development and the integration of intelligent systems.

 

 

项目问题与解决方式

Problem Statement and Project Solution

 

智造社作为朗图建筑/空间版块的坚实支撑,我们一直致力于研究如何通过最优的材料及技术创新,为各项目提供最优解决方案。

 

As the solid support for RITO in architectural and space section, we are committed to providing the best solutions for various projects through material and technological innovations.

 

 

创作过程 & 结果呈现

Creation Process & Result


智造社的logo呈现的是智能化、灵活变通的品牌形象,我们希望通过字体的流动和连接,体现我们对于掌握现代化技术的灵活应用。

 

The logo of Smart Manufacturing Community presents an intelligent and flexible brand image. The flowing and well-connected fonts in the logo reflect our flexible application of modern technology.

 

 

如何理解项目与“人文湾区 ∙ 温暖的设计”这一主题的关联性?

How does the project reflect the exhibition theme "Cultural Bay Area • Humanistic Design"?

 

我们始终基于“人”的角度思考与探索,人的感知力与敏感性也让我们与众不同,我们始终站在人与生活的立场上去设想、去实践更多的美好可能,为城市打造一个生活的理想国。项目通过充满生活美学的精神内核、美好生活和趣味生活的解决方案,来呈现拥有全新灵魂的新产品与新形象,倡导真我却有力量的生活方式,站在生活的立场上去设想与实践未来的美好想象。

 

We always think and explore from a people-oriented perspective. It is our perception and sensitivity that makes us different. Always putting ourselves in shoes of users and daily life senarios, we are able to conceive, practice more beautiful possibilities to create an ideal life. The project presents new products and images with a new brand soul through a solution full of life aesthetics spirit, fragrance and fun. It advocates a lifestyle that is true but powerful, which enables people to boldly imagine a better life and make it come true in daily life.