古焉礼服定制
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项目名称 Project Name:古焉礼服定制 Haute Couture by Guyan

客户 Client:深圳各行各业高端文化客群(个人/机构)High-end customers in various industries in Shenzhen (individuals/institutions)

设计总监 Design Director:古焉贾燕 Guyan, Jia Yan

外观设计 Appearance Designer:古焉贾燕 Guyan, Jia Yan

结构设计 Mechanical Designer:古焉贾燕 Guyan, Jia Yan

 

 

项目创作背景

Project Background

 

创作第一阶段:

见证深圳的服装起步阶段,原创服装从无到有;古焉贾燕代表作涉及到文化服饰领域,作品陪伴着深圳文化从沙漠走向绿洲,走出去为深圳获得国内外无数金奖荣誉(如2000年全国合唱大赛金奖作品,意大利RIVA合唱节金奖,深圳本焕长老百岁音乐会服装设计等等

 

创作第二阶段:

陪伴见证参与了深圳服装行业的设计师力量的十余年的成长,连续以原创作品参展,为深圳服交会锦上添花,保持设计创新本色,随深圳服装军团多年行走于纽约,米兰时装周,展示中国设计师的独特设计。

 

创作第三阶段:

陪伴见证了深圳时装周成立以来的国际化对内外的发展,古焉贾燕先后在2015首届时装周上推出品牌的鲜明的风格定位;并在2019以成熟的作品荣获i首届深圳时尚大赛十佳荣誉。同年携古焉品牌200余件作品,代表深圳设计师走进北京中国国际时装周,荣获2019中国时尚品牌大奖。完成古焉品牌在深圳创业与成长,迎来2020年也是公司成立20周年的全部的品牌荣誉。

 

The first stage of creation:

Witnessed the initial stage of Shenzhen clothing industry--the original clothing started from scratch. Jia Yan’s masterpiece (Guyan brand) was highly integrated with traditional Chinese culture, witnessing Shenzhen culture industry grew from a desert to an oasis. Her designs had won many gold awards at home and abroad, including the Gold Award of National Chorus Competition in 2000, Gold Medal of Italian RIVA, costume design for 100 Years Birthday Concert for Buddhist Shi Benhuan, etc.

 

The second stage of creation:

Witnessed the growth of designers in the past 10 years—more original garments participated in the Shenzhen Clothing Fair, maintaining the originality of design innovation. Accompanied with Shenzhen Clothing Delegation to Fashion Weeks in New York and Milan to showcase the China’s design.

 

The third stage of creation:

Witnessed the internationalization since the launch of Shenzhen Fashion Week. Gu Yan and Jia Yan successively launched the brand's works with distinctive style in the first fashion week in 2015; and won the Top Ten Award of the First Shenzhen Fashion Competition in 2019.

In the same year, Guyan brand launched over 200 pieces of new designs, representing Shenzhen designers to participate in Beijing China International Fashion Week and win the 2019 China Fashion Brand Award. Guyan brand was born in and grew up in Shenzhen. 2020 marks the 20th anniversary of the brand.